Soft viagra Ha! That’s a great one.
Soft viagra I actually had a vendor send me an email today and in the e-mail he specifically, soft viagra word-for-word said “Testing is for amateurs….you’re a PRO!”
Soft viagra What a bunch of BUNK (thanks Joe Neid for that term…I still use it and love it!)
Soft viagra I was explaining that I would need to test the value of their service (traffic provider) before I was willing to refer their service to my contacts, soft viagra team and blog subscribers.
Soft viagra Here’s the facts: Not testing is amateur. Soft viagra Not testing and tracking results in wasted money thrown down the toilet on bad sites, soft viagra bad traffic and bad resources.
Soft viagra When you test, soft viagra you can determine if a site is working or isn’t, soft viagra if the traffic is good or not, soft viagra if the lead sources is valuable and if you should continue that advertising method.
Soft viagra Here’s what I do when I’m testing a new advertising campaign.
Soft viagra 1) I either use an existing site I know the general conversion rate of OR I create a new site specifically for that campaign using Optimize Press (the most badass, soft viagra on-the-fly web creation tool in the ENTIRE UNIVERSE (thanks James Dyson…I love you for this!)
Soft viagra 2)I install Google Analytics and start a Content Experiment (used to be Google Optimizer but now it’s integrated in Google Analytics as Content Experiments…actually easier to install and set up. Soft viagra Super easy to set up and install using Optimize Press)
Soft viagra 3) I set up a link in ClickMeter. Soft viagra This is super important so you can ensure that the traffic/clicks were delivered. Soft viagra Most good solo ad and traffic sources will over-deliver what was promised.
Soft viagra 4) Then I buy the traffic, soft viagra solo-ad, soft viagra banner ad, soft viagra etc.
Soft viagra 5) I closely monitor the traffic to ensure I’m meeting my goals: opt-ins for list building, soft viagra leads for team building. Soft viagra A great conversion rate is about 40% for opt-ins with just name and e-mail. Soft viagra I’m happy if I see anything above 25%. Soft viagra For leads, soft viagra I usually end up right around 20% with phone number.
Soft viagra 6) Repeat if good with the site that converts best, soft viagra move on if not.
Soft viagra If I find a great traffic or lead source, soft viagra I’ll sign up as an affiliate and refer it out to my contacts. Soft viagra But, soft viagra i have to test it first.
Soft viagra I find it kind of funny that this guy wanted me to just push his service without seeing the results for myself first. Soft viagra Not the kind of gal I am…guess that’s why folks still value my opinion
Soft viagra 4
Tagged with: testing
Filed under: Marketing Tips
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