Archive for 'branding'

The $30Million Idea…A Business Sensation

We’ve all heard it before: An idea could be worth millions. But how do you know which idea is really going to hit? That’s the question that hinders most folks from action on their ideas…fear that it will flop. Well in the case of this flop – or should I say “flip-flop”, one idea was worth $30 million in sales this year alone. And, it all started with a teenager in art class who had…

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Hands down, blind marketing is far more effective for generating leads. What do I mean by “blind” marketing? It means marketing a landing page with no mention of your company or product with the simple purpose of capturing your traffic’s e-mail information before giving them the goods. This is essential for good list building. You see, once you mention your company, the viewer then has the opportunity to go “research”. They can easily type in…

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